With digitalization plans gaining momentum it is time to do a google digital marketing certification. Business entities are in need of skilled marketing professionals to reach out to a new era of digitally inclined audiences to promote their products.
Digital marketing is a stimulating realm filled with endless opportunities for skilled marketing experts hoping to be top-notch in their respective fields. At the time of hiring talented marketers, the companies are in search of candidates who have in-depth knowledge about the current trends and tactics. And, at the same time they should be proficient in the use of the latest digital marketing tools. So if you are trying very hard to gain a stronghold in the industry but have not been able to do so, maybe it is time for you to go for a professional digital marketing course.
A digital marketing certification from one of the leading institutes will surely speed you up with the current trends and tools. It is a common practice among companies to hire budding marketers having authoritative certificates. With thousands of institutes cropping up every single day, offering the same course and certification it becomes quite a difficult task to choose the best among them.
Is Google digital marketing certification worthwhile?
In this ever-changing world of digitization, advertisements have now gone online. Digital revolution is clearly catching on organizations and business houses. They are in search of new platforms to market their products without stretching their budgets. The enormous potentiality of digital marketing to cater to a large audience globally has caught the fancy of business entities looking for newer pastures.
An estimate of the global digital marketing software market size is about 43.8 billion dollars. This is as per the report of the grand view research.
If you wish to be a part of this billion dollar industry but are hesitant about whether Google’s digital marketing certification is worthwhile, it is time to put your doubts at rest.
- Google digital garage certification formally known as Google digital unlocks. It is simply a paradise for all people inconsequential of their experience. And it has a skill to make a foray into this brand new digital world. The digital garage course has been remodeled in such a manner that it serves everyone irrespective of their purpose. Right from learning how to sell goods and driving free trade the course handles all. With numerous animations, graphics, questions, and quizzes it is unlike any other online learning program
- On completion of the course, you will get a valuable certificate from Google. This certification enriches your resume. It is authentic proof that you possess requisite skills and knowledge, making you a probable target for potential recruiters.
- The Google digital marketing course also gives you a wide array of subjects to choose from. You can choose subjects depending on your needs and interests.
- Possessing a digital marketing credential from one of the pioneers of the industry opens new doors. It also increases your credibility in the market. Marketing companies place their trust in respectable platform certification such as Google.
- With Goggles digital garage program you can imbibe new skills and learn some more. You will be able to assess your own progress if you use a reliable learning platform. Moreover, getting a free yet valuable credential from the top experts in this field makes learning at Google digital garage all the more worthwhile.
Digital marketing certification offered by Google:
- Google Analytics IQ certification – Google has come up with Google Analytics IQ certification. Your measure of success will not depend on whether you are a master of marketing analytics. But, you must have a profound grasp of how to measure campaign metrics. Also you should know how well you can monitor Key Performance Indicators (KPI) to improve marketing tactics. This certificate is proof to potential employers that you are proficient in Google analytics.
Google Ads certification – Google Ads campaign which also goes by the term ad words certification is a great way to kick-start your career in this highly competitive market. Businesses looking for avenues to boost their ROI’s turn to Google platform for advertisement. It is a time saving technique to generate quick results.
Basic and advanced knowledge of Google ads is necessary to qualify for this course. You are tested on your understanding of key concepts like the value proposition of online advertising, campaign stand optimization. Your certification is almost complete when you ace the Google ads fundamental assessment as well as one of the additional assessments. Additional assessment includes within its fold- Search advertising, digital advertising, mobile advertising among many.
- Google’s digital garage – Google’s digital garage teaches the fundamentals of digital marketing. It is one of the most sought after certifications owing to the range of courses it provides. The modules are planned in such a way that it covers every aspect of digital marketing. They cover right from analytics and data insights to display advertising. The entire curriculum is bifurcated into 26 topics and is recognized by the Interactive Advertising Bureau Europe and Open University. The course caters to both novices and marketers alike. It is an ideal blend of the basics of digital marketing worth an advanced refresher course in fundamental skills.
The recruiters are constantly on the lookout for candidates who have obtained recognized and authoritative certifications from the leading institutes of the world. What better way can it be for you to improve your chances than to be honored with a certificate from the “Big brother”, Google. Google digital marketing certification is your best bet. This comes seven more handy at a time when with the rapidly advancing technology, artificial intelligence is ready to dominate the market.
Despite being stimulating and exciting the digital marketing agency is growing by leaps and bounds. New technologies are evolving everyday and it is imperative for you to stay ahead of the game. Thus those who make the time and effort to enhance their digital marketing skills have a cutting edge over the others. Hence, waste no time in enrolling in a Google digital marketing course. This is definitely the best step to steer your career in the right direction. In fact, millions of users worldwide are indebted to Google digital marketing certifications target achievement and prioritization tools. However, it is worthwhile to mention here that although Google digital marketing courses are beneficial, they lack real time application of tactics.