Certificate Program In Digital Marketing

Course Overview

Duration

3 Months

Certifications

15+ Recognised

Course Level

Expert

Placement

100% Assistance

Internship

Paid

Our Course Curriculum

  • Fundamental of Digital Marketing
  • Traditional Marketing vs Digital Marketing
  • Core concepts of Digital Marketing
  • How to build a Digital Marketing Plan
  • Key components of Digital Marketing
  • How Digital Marketing works
  • Introduction of SEO
  • Introduction of Search Engine
  • White Hat SEO
  • Black Hat SEO
  • Link building
  • Onpage SEO
    • Title Tags Optimization
    • Meta Description
    • Site Map
    • Content Optimization
    • Alt Tag
    • URL Stucture
    • Robot.txt
    • Webmaster tools
    • Sitemap Creation
  • Off page SEO
    • Link Building
    • Social Sharing
    • Classified Ads
    • Blog Submission
    • Content Posting
    • Business Listing
  • Local SEO
  • Video SEO
  • Site Speed
  • Site health
  • SEO optimized content strategy
  • analyse seo performace
  • Google my Business Optimization
  • SEO site audit
  • Structure data and schema markup
  • Voice search
  • Google search console
  • Bing webmaster
  • Algorithm updates and future of SEO
  • Keyword Audit & Analysis
  • Introduction Of SEM
  • Fundamental Of Google Ads
  • Fundamental Of Google Ads
  • Concept Of Keyword
  • Type Of Keyword
  • Video Ad
  • Mobile Ad
  • Shopping Ad
  • Setup Google Ad Account
  • Use Google Planner
  • Find Out The Target Customer
  • Selection Of Right Demographics
  • Setup Of Bid
  • Different Bid Strategy
  • Creating Reports
  • Analysing Report
  • Understand Quality Score
  • Work With Ad Group
  • Creating Attractive Ad Copy
  • Setup Campaigns
  • Creation Of Audience
  • Setup Conversion Tags
  • Control Budget
  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
  • YouTube
  • WhatsApp
  • What is website
  • Types of website
  • Introduction of WordPress
  • Working On WordPress
  • Page Creation in WordPress
  • Formatting on WordPress
  • Installing WordPress Theme
  • Using Different Plugins
  • Creating Custom Menu
  • Introduction of HTML
  • HTML Tags
  • Anchor Links
  • Responsive Designing
  • Form Creation
  • Using Different WordPress Wizards
  • Blog Page Creation
  • Seo Content
  • Blog Writing
  • Social Media Content
  • Introduction of Email Marketing
  • Email Content Marketing
  • Using of Different Email Marketing Tools
  • Email Template Creation
  • Email Lead Generation
  • A/B Testing
  • Logo design
  • Image Editing
  • Video Creating
  • Introduction of Google Analytics
  • Need of Google Analytics
  • Set up Google Analytics Account
  • Implement Google Analytics Code
  • How To Set Up Goals
  • How To Set Up Funnel
  • Tracking Conversion
  • Monitoring Traffic
  • UTM Parameter
  • Website Creation
  • Creation of Store
  • Adding Products
  • Creation of Categories
  • Introduction of Payment Gateway
  • Using Different Kind of Payment Gateways
  • Automated Mail Generation
  • Tracking Order Status
  • Market Your Products
  • Introduction
  • Different platform like Shopify
  • Introduction of AdSense
  • Get Approval From AdSense
  • Learn To Use AdSense Interface
  • Cool Secrets of AdSense
  • Introduction of Affiliate Marketing
  • Different Affiliate Marketing Platforms
  • Earning Tricks of Affiliate Marketing
  • What Is Freelancing
  • Create Accounts
  • Be Your Own Boss
  • Trends in Influence Marketing
  • Introduction of ORM
  • Importance of ORM
  • Activities of ORM
  • Case Studies
  • Introduction of Mobile Marketing
  • Importance of Mobile Website
  • Using of Apps
  • SMS Marketing
  • Resume Making
  • Soft Skill Development

Certification

DIGITAL MARKETING PLATFORMS & TOOLS

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