Google Expertise Authoritativeness Trustworthiness (E-A-T) & SEO
What is Expertise Authoritativeness Trustworthiness (E-A-T) and why is it important to Google? E-A-T stands for “everything a marketer needs to know and focus on.” Find out what E-A-T stands for and why it’s important. Expertise, Authoritativeness, and Trustworthiness are abbreviated as E-A-T. Google’s Search Quality Evaluator Guidelines include E-A-T as part of its algorithm. […]
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