AI Powered Diploma in Digital Marketing
In order to give our students a comprehensive learning experience of the most in-demand digital marketing tools, we have specifically created this Diploma in Digital Marketing course with engaging topics and specialties. We will provide full support throughout your training period and thereafter.
Don't hesitate to take the right foot forward to achieve your career goal
Awarded
Quality Digital Marketing Education
Course Highlights
Duration
7 Months
Certifications
15+ Recognised
Course Level
Expert
Placement
100% Assistance
Paid Internship
2 Month
Why Learn?
AI Powered Diploma In
Digital Marketing Course
High Demand
Digital marketing skills are in great demand across industries. Companies are increasingly shifting their marketing budgets towards digital channels, creating numerous job opportunities.
Diverse Career Paths
Digital marketing offers a wide range of career paths and specializations, including SEO, PPC advertising, social media marketing, content marketing, email marketing, analytics, and more. This allows you to tailor your career to your interests and strengths.
Salary Potential
Digital marketing roles often offer competitive salaries and benefits, especially as you gain experience and specialize in high-demand areas.
Remote Work Opportunities
Many digital marketing roles can be performed remotely, providing flexibility in where you work and potentially opening up opportunities with companies around the world.
Global Certifications
Worrying About Your Career?
Call Our Course Counsellor, We Will Find The Best Path For Your Success & Suggest The
Best Digital Marketing Program
Our Course Curriculum
Lesson:1 Fundamental Of Digital Marketing
- Fundamental Of Digital Marketing
- Traditional Marketing Vs Digital Marketing
- Why We Leave Traditional Marketing
- Core Concepts Of Digital Marketing
- How To Build A Digital Marketing Plan
- Digital Marketing Strategies
- Key Components Of Digital Marketing
- How Digital Marketing Works
- What Is Google
Lesson:2 Search Engine Optimization
- Introduction Of SEO
- Basics Of Search Engine
- White Hat Seo
- Black Hat Seo
- Link Building
- On Page SEO
- Title Tags Optimization
- Meta Description
- Site Map
- Content Optimization
- Alt Tag
- URL Structure
- Robot.txt
- Webmaster Tools
- Sitemap Creation
- Keyword Optimization
- Keyword Research Tools
- Technique for Keyword Research
- Off Page SEO
- Link Building
- Social Sharing
- Classified Ads
- Blog Submission
- Content Posting
- Business Listing
- Local SEO
- Site Speed
- SEO Optimized Content Strategy
- Analyse Seo Performace
- Optimization of Google My Business
- Google Search Console
- Algorithm Updates And The Future Of SEO
- Keyword Audit & Analysis
Lesson:3 Search Engine Marketing(Google Ads)
- Introduction Of SEM
- Fundamental Of Google Ads
- Concept Of Keyword
- Type Of Keyword
- Search Ads
- Display Ads
- Video Ads
- Mobile Ads
- Shopping Ads
- Setup Google Ads Account
- Use Google Planner
- Find Out The Target Customer
- Different Bid Strategy
- Creating Reports
- Analysing Report
- Understand Quality Score
- Work With Ad Group
- Creating Attractive Ad Copy
- Setup Campaigns
- Creation Of Audience
- Selection Of The Right Demographics
- Setup Of Bid
- Different Bid Strategy
Lesson:4 Social Media Marketing
- Overview Of Social Media
- Popular Social Media Platforms
- Importance Of Social Media In India
- Facebook Marketing
- Introduction Of Facebook
- Creation Of Facebook Business Page
- How To Market Your Page
- Facebook Advertising
- Type Of Facebook Ad Bid
- Conversion Tracking
- Check Insights
- Facebook Marketplace
- Introduction Of Facebook Marketplace
- Benefits Of Selling On Facebook Marketplace
- Facebook Marketplace Rule
- How To Sell On Marketplace
- Learn How To Grow With Facebook Marketplace
- Twitter Marketing
- Introduction On Twitter
- Importance Of Twitter
- Twitter Audience
- Advertising on Twitter
- Types Of Biding
- Twitter Ads Cards
- Conversion Tracing Code
- Analysing Of Ad Report
- Instagram Marketing
- Introduction Of Instagram
- Audience In Instagram
- Differences In Personal Account And Business Account
- Setup Of Instagram Business Account
- Manage Instagram Account Setting
- Marketing Strategies
- Instagram Advertising
- Analysing Of Ad Report
- Remarketing
- YouTube Marketing
- Introduction Of YouTube
- Fundamentals of YouTube Marketing
- Importance Of YouTube In Business
- YouTube SEO
- YouTube Analysis
- Uploading Of Videos
- Monetizing YouTube Channel
- Grow Your YouTube Channel
- LinkedIn Marketing
- Introduction Of LinkedIn
- Audience In LinkedIn
- Creation Of LinkedIn Company Page
- How To Utilize LinkedIn
- LinkedIn Advertising
- Creation Of Ads For Difference B2B & B2C
Lesson:5 Website Development
- What Is Website
- Types Of Website
- Introduction Of WordPress
- Working On WordPress
- Page Creation In WordPress
- Installing WordPress Theme
- Using Different Plugins
- Creating Custom Menu
- Introduction Of Html
- HTML Tags
- Anchor Links
- E-commerce
- Form Creation
- Using Different WordPress Wizards
- Blog Page Creation
Lesson:6 Content Marketing
- Seo Content
- Blog Writing
- Social Media Content
- Article Writing
- Web Blog
- Classified Writing
Lesson:7 Email Marketing
- Introduction of Email Marketing
- Email Content Marketing
- Using of Different Email Marketing Tools
- Email Template Creation
- Lead Generation for Email Marketing
Lesson:8 Graphics Designing
- Logo design
- Image Editing
- Video Creating
- Social Media Post Creation
- Website Image Creation
Lesson:9 Google Analytics
- Introduction of Google Analytics
- Need of Google Analytics
- Set up Google Analytics Account
- Implement Google Analytics Code
- How To Set Up Goals
- Tracking Conversion
- Monitoring Traffic
- Google Tag Manager
- Tracking Conversion
Lesson:10 E-Commerce Marketing
- Website Creation
- Creation Of Store
- Adding Products
- Creation Of Categories
- Introduction Of Payment Gateway
- Automated Mail Generation
- Tracking Order Status
Lesson:11 Dropshipping
- Introduction
- Different platform like Shopify
Lesson:12 Make Money Online
- Introduction Of Adsense
- Get Approval From Adsense
- Learn To Use Adsense Interface
- Cool Secrets Of Adsense
- Creation Of A Website For Adsense
- Content Creation For Adsense Website
Lesson:13 Online Reputation Management
- Introduction of ORM
- Importance of ORM
- Activities of ORM
Lesson:14 Mobile Marketing
- Introduction of Mobile Marketing
- Importance of Mobile Apps
- SMS Marketing
Lesson:15 Google AdSense
- Google Adsense Account Set Up
- How To Make Money Through Adsense
Lesson:16 Affiliate Marketing Platforms
- Introduction Of Affiliate Marketing
- Difference Between Referral And Affiliate Marketing
- Types Of Affiliate Websites
- Setting Up Of An Affiliate Website
Lesson:18 Influencer Marketing
- What Is Influencer Marketing
- Reputation Management
- Influencing Through Instagram
- Create Influencer Marketing Campaigns
- Different Strategies On Working With Influencers
- Boost Brand Awareness
Lesson:19 Freelancing
- What Is Freelancing
- Create Accounts On Different Freelancing Platforms
- Be Your Own Boss
Lesson:20 Artificial Intelligence
- AI and Machine Learning skills
- Advanced Techniques and Applications
- Introduction of Google Bard
- Fundamentals of Open AI
- Introduction of Chat GPT
- Different Tools to perform GPT
- Artificial Intelligence Tools
- Content Creation
- Image Creation
- Social Media Post Creation
- Creation of Different Strategies
Lesson:21 Interview Preparation
- Resume Making
- Soft Skill Development
- Mock Interview
Understand the complete program in 15 mins
Please speak with our Student Relationship Manager to gain a comprehensive understanding of the program and to clarify any doubts you may have.
Why Digital Marketing is Required
The number of online/web-based industries is growing rapidly along with the steady rise in internet users around the world. As a result, digital marketing is required.
The 21st century is still driven by technology, and mastering Digital Marketing strategies is a necessary prerequisite. You are probably already familiar with the term “digital marketing” as a tool for promoting your brand and company.
How significant do you consider digital marketing to be? Here are some of the most crucial reminders:
- The entire basis of modern marketing strategy is digital marketing.
- Revenue increases when the quantity of sales increases.
- Digital Marketing aids in company branding.
- It is simple to become accustomed to the marketing outlets.
- Using digital marketing can improve your relationship with clients and prospects.
- Higher ROI (Return of Investment).
- Offers a variety of exciting work options.
- It benefits your business to show up on search engine results pages (SERP).
These are a few noteworthy advantages of learning and implementing digital marketing for your business.
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Who is this Course for?
- Career Switchers
- Students
- Job Seekers
- Freelancers
- Business Owners
- Home Makers
Why Choose Academy of Digital marketing
Flexible
Sessions
Practical
Training
Back-up
Classes
Free
Hosting
Work On
Live Projects
Mock
Interviews
Doubt
Clearing
Paid
Internship
Placement
Assistance
Affordable
Fees
EMI
Options
Digital Marketing Platforms & Tools You Can
Learn In Digital Marketing Course
Enter Into The World of DIGITAL MARKETING
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Why Should You Enroll in Academy of Digital Marketing's
AI Powered Diploma In Digital Marketing Course
Enrolling in the Academy of Digital Marketing’s AI Generative Diploma Program in Digital Marketing offers a transformative opportunity to delve deep into the intersection of artificial intelligence and digital marketing strategies. This innovative program is designed to equip you with cutting-edge skills that are essential in today’s rapidly evolving digital landscape. By integrating AI technologies into digital marketing practices, this course not only prepares you for the challenges of tomorrow but also positions you ahead of the curve in an increasingly competitive industry.
Cutting-Edge Curriculum
The program integrates AI technologies into digital marketing, providing you with advanced skills that are highly relevant in today's digital landscape.
Expert Guidance
Learn from industry experts who bring real-world insights and experiences to the program, ensuring you receive top-notch education and mentorship.
Industry-Relevant Skills
You'll gain practical, hands-on experience in using AI tools and techniques to enhance digital marketing strategies, making you highly competitive in the job market.
Certification
Earn a recognized certificate upon completion, validating your skills and knowledge in AI-integrated digital marketing, enhancing your credibility in the industry.
Career Advancement
By mastering AI-driven digital marketing strategies, you'll position yourself for career growth and opportunities in various sectors where digital marketing expertise is in high demand.
Networking Opportunities
Connect with fellow professionals and industry leaders through the Academy's network, enhancing your professional connections and potential career prospects.
Flexible Learning
Benefit from flexible learning options that accommodate your schedule, allowing you to balance your studies with professional and personal commitments.
Future-Proof Skills
Acquire skills that are future-proof, as AI continues to shape the future of digital marketing, ensuring you remain relevant and valuable in the evolving job market.
Why One Should Enroll in a Diploma in Digital Marketing from the Academy of Digital Marketing
The rise of the digital age has transformed how businesses operate, making digital marketing a critical skill for professionals and entrepreneurs alike. The Diploma in Digital Marketing offered by the Academy of Digital Marketing is an exceptional program designed to equip learners with the skills and expertise needed to thrive in this ever-evolving industry. Here’s an in-depth look at why this program is the perfect choice for anyone looking to establish or advance their career in digital marketing.
1. Comprehensive Program Considering All Important Areas of Digital Marketing
One of the standout features of the Diploma Program in Digital Marketing is its all-encompassing curriculum. The program ensures that every crucial aspect of digital marketing is covered in detail. This is what you are going to learn:
- Search Engine Optimization (SEO): Master the art of improving website visibility on search engines. Learn about on-page and off-page SEO, keyword research, link building, and how to optimize content for better rankings.
- Pay-Per-Click Advertising (PPC): Understand the nuances of paid advertising on platforms like Google Ads and Bing Ads. Gain skills in campaign creation, budget management, and conversion optimization.
- Social Media Marketing (SMM): Learn how to harness the power of platforms like Facebook, Instagram, LinkedIn, and Twitter to engage audiences and drive business goals.
- Content Marketing: Explore strategies to create compelling, valuable, and shareable content that attracts and retains customers.
- Email Marketing: Build expertise in crafting personalized email campaigns that deliver high open rates and conversions.
- Analytics and Reporting: Learn to measure and analyze campaign performance using tools like Google Analytics and other data-driven platforms.
Each module combines theory with practical applications, ensuring you develop a well-rounded skill set. The curriculum’s depth makes it suitable for beginners and professionals looking to upskill.
2. Learn from Industry Professionals with Successful Track Records
At the Academy of Digital Marketing, you’ll be taught by some of the best minds in the industry. The trainers are not just educators—they are practitioners with extensive experience in the field. Here’s what makes learning from industry experts so valuable:
- Practical Insights: Learn strategies and techniques that are currently being used in successful digital marketing campaigns.
- Real-World Examples: Gain a deeper understanding of concepts through case studies from diverse industries.
- Tailored Guidance: Get personalized feedback and advice from mentors who are invested in your success.
The opportunity to learn from these experts ensures that you gain a competitive edge and confidence in your digital marketing abilities.
3. Job-Ready Training with Real-World Projects
The Diploma in Digital Marketing focuses on hands-on learning, ensuring you’re prepared for the challenges of a real-world job. The program includes:
- Live Projects: Work on actual campaigns, analyze data, and develop strategies that deliver results.
- Case Studies: Study successful campaigns from global brands to understand what works and why.
- Simulated Environments: Practice creating and managing campaigns in a controlled environment to build your confidence.
This practical exposure ensures that you graduate with not just theoretical knowledge but also tangible experience that employers value.
4. Certifications That Boost Your Credibility
In the competitive field of digital marketing, certifications can make your resume stand out. The Academy of Digital Marketing helps you earn globally recognized certifications alongside your diploma. These include:
- Google Ads Certification: Show proficiency in creating and managing PPC campaigns.
- HubSpot Content Marketing Certification: Highlight your expertise in content strategy and marketing.
- Facebook Blueprint Certification: Demonstrate your skills in leveraging Facebook and Instagram for business growth.
These certifications validate your skills and make you a credible candidate for high-paying roles.
5. High Demand and Endless Career Opportunities
The digital marketing industry is growing exponentially, and businesses across sectors need skilled professionals to manage their online presence. By enrolling in this program, you can explore roles like:
- Digital Marketing Specialist: Plan and execute digital campaigns that drive business growth.
- SEO Analyst: Optimize websites to rank higher on search engines and attract organic traffic.
- Social Media Manager: Create and manage social media strategies to engage audiences and build brand loyalty.
- PPC Campaign Manager: Run paid advertising campaigns that deliver measurable ROI.
- Content Strategist: Develop compelling content that resonates with target audiences.
With the skills gained through the Diploma Program in Digital Marketing, you’ll have the versatility to work in any industry or even start your own venture.
6. Flexible Learning Options for Busy Professionals
The Academy of Digital Marketing offers learning options designed to accommodate the busy schedules of working professionals, students, and entrepreneurs. You can choose from:
- Classroom Weekday Batches: Learn on weekdays if you want to dedicatedly grow your career in digital marketing.
- Classroom Weekend Sessions: Options for weekend batches are also there if you don’t want to disrupt your other important engagements on weekdays.
This flexibility ensures that you can pursue the diploma without compromising on other responsibilities.
7. Affordable Investment with Long-Term Returns
Investing in a Diploma in Digital Marketing is one of the smartest career moves you can make. Here’s why:
- Cost-Effective: The program is competitively priced, offering high-quality education at an affordable cost.
- High ROI: Digital marketers are in high demand, and salaries in this field are lucrative. Every skill you develop will benefit you throughout the course of your career.
- Payment Plans: The Academy offers flexible payment options and scholarships, making the program accessible to everyone.
This diploma is a valuable investment in your professional growth and financial future.
8. Dedicated Placement Support
The Academy of Digital Marketing is committed to your success, offering robust placement support that includes:
- Resume Building: Create a professional resume that displays your abilities and accomplishments.
- Interview Preparation: Get personalized guidance to excel in interviews.
- Exclusive Job Opportunities: Benefit from the Academy’s network of hiring partners to secure job placements.
This comprehensive support ensures a smooth transition from learning to employment.
9. Stay Ahead of Industry Trends
Digital marketing is an ever-evolving field, and staying updated is essential for success. The program teaches you to:
- Use Cutting-Edge Tools: Gain hands-on experience with tools like SEMrush, Google Analytics, and Canva.
- Adopt Emerging Techniques: Stay informed about trends like voice search optimization, AI in marketing, and interactive content.
- Adapt Quickly: Learn how to pivot strategies based on market trends and consumer behavior.
By staying ahead of the curve, you’ll remain a valuable asset to employers.
10. Empower Your Entrepreneurial Ambitions
If you dream of starting your own business or working as a freelancer, the Diploma in Digital Marketing equips you with the skills to succeed. You’ll learn how to:
- Build Brand Awareness: Create impactful campaigns to attract and retain customers.
- Optimize ROI: Develop cost-effective strategies that deliver measurable results.
- Grow Your Business: Use data-driven insights to make informed decisions and scale your operations.
The curriculum enables you to take charge of your career and discover your entrepreneurial objectives.
The Diploma Program in Digital Marketing from the Academy of Digital Marketing is more than just a certification—it’s a transformative experience that equips you with the knowledge, skills, and confidence to excel in a thriving industry. Whether you’re a student, a professional looking to upskill, or an entrepreneur, this program offers a clear path to success.